Digital Marketing Specialist

Responsibilities

• Plan and execute digital marketing campaigns across various channels, including social media, email, and paid advertising.
• Create and optimize engaging content for websites, blogs, and social media platforms.
• Manage and monitor paid advertising campaigns such as PPC, display, and social ads.
• Analyze performance metrics to optimize campaigns based on data insights.
• Conduct SEO and keyword research to enhance search visibility.
• Coordinate with teams to ensure marketing efforts align with business goals.

Preferred Skills & Tools:

• Campaign strategy and execution across paid, organic, and email channels.
• Proficiency in analytics and reporting tools like Google Analytics and Looker Studio.
• Experience with paid ads platforms such as Google Ads and Meta Ads Manager.
• Knowledge of SEO and keyword research tools like SEMrush and Ahrefs.
• Familiarity with content and email marketing tools such as Mailchimp and HubSpot.

Qualifications:

• 1+ years of experience as a Digital Marketing Specialist or in a related role.
• Fluent in English, both verbal and written.
• Stable internet connection, laptop, and headset.
• High level of motivation and persistence.
• Energetic and upbeat.
• Team player.
• Willing to listen to feedback and improve.