Martech Engineer

Responsibilities

• Build, configure, and maintain email, SMS, and push notification infrastructure across owned media platforms.
• Develop and support campaign activation workflows, including audience ingestion, content management, and channel delivery pipelines.
• Implement and maintain personalization capabilities by connecting customer data sources with communication channels.
• Collaborate closely with marketing, product, and engineering stakeholders to deliver scalable campaign solutions.
• Design and maintain integrations between marketing platforms, customer data systems, and internal services.
• Monitor platform performance, troubleshoot issues, and support incident resolution across communication channels.
• Contribute to platform migration, modernization, and consolidation initiatives.
• Participate in agile ceremonies and deliver solutions through a continuous deployment model.
• Ensure data quality, campaign reliability, and operational excellence across the marketing technology ecosystem.

Required Qualifications

• 3+ years of experience working with Marketing Technology (MarTech), Customer Engagement, CRM, or Messaging Platforms.
• Hands-on experience with platforms such as:Salesforce Marketing Cloud (SFMC) Zeta OMP Braze Attentive Bluecore Or similar ESP/SMS platforms
• Experience building and supporting campaign activation workflows and customer communication journeys.
• Strong understanding of audience segmentation, campaign tracking, and customer engagement strategies.
• Experience integrating systems through REST APIs, webhooks, or event-driven architectures.
• Familiarity with customer data flows and personalization implementations involving CRM or CDP platforms.
• Strong troubleshooting, problem-solving, and communication skills.
• Ability to work cross-functionally with marketing, product, and engineering teams.
• Professional English communication skills.